Resources / Practical guide

An AI video workflow checklist from brief to export

Keep an AI video project organized from the first brief through shot planning, generation, narration, editing, and the final exported-file review.

A useful AI video workflow makes decisions visible. It records the brief, prompts, settings, source assets, approved clips, and final review so that a project can move forward without relying on memory. You do not need a complicated production system to do that. A small checklist and consistent filenames can be enough for a first video.

This guide offers a suggested process rather than a tested speed or quality claim. Model instructions remain specific to the provider and version. Consult official guidance such as Runway text-to-video prompting, Veo prompting, and ElevenLabs text-to-speech when those tools are part of your project.

1. Write a workable brief

Define the audience, one message, and the destination of the video. Choose whether the result is a tutorial, a visual story, a product explanation, or another format. Those decisions shape the script, framing, and final review.

Set a practical limit on time and generation spending. A limit encourages you to evaluate a shot against its purpose rather than continuing to generate variations without a clear reason. Record that limit before you begin.

Identify the assets you expect to use. Images, music, voices, logos, and reference material can have separate permissions. Keep the authorization or source information with the project so that it is available when you prepare to publish.

2. Plan the sequence in shots

Create a short outline or script, then split it into shots with clear roles. Each entry should say what the viewer learns, what appears, what moves, and which visual details must carry into neighboring shots.

Use a shared continuity note for subject appearance, lighting, setting, and style. Reuse the important words consistently. If you need an input image or supported reference feature, prepare it before trying to solve every appearance issue in text.

Keep the initial sequence small. A short set of coherent shots is easier to assemble and assess than a large folder of unrelated attractive clips. Our storyboard guide provides a simple planning example.

3. Write and record the prompts

For each shot, describe the subject, action, setting, and camera intention. Add compatible lighting and style details where they matter. Keep technical settings such as aspect ratio, duration, and resolution in a separate note and select supported options in the tool.

Record the model and interface you use. Controls can differ even within a model family. Do not assume a prompt recipe from an older version applies unchanged to the current one.

The free prompt generator can help organize a first draft. It runs a fixed template in your browser. It does not call a model, translate your words, choose supported parameters, or produce a video.

4. Review generation with a purpose

Inspect each clip against its shot brief. Check the main action, camera movement, object consistency, visible text, and any faces or hands. Also look for changes across time rather than reviewing only a still frame.

Write a short observation for a rejected result. “The camera moves away when the brief requires an approach” gives you a useful next change. “Not cinematic enough” is less actionable unless you explain what visual quality is missing.

Save accepted outputs with a shot ID and revision number. Keep rejected drafts distinguishable from approved clips. A model returning a file successfully is an operational result, not creative approval.

5. Assemble the story and narration

Build a rough timeline before polishing every shot. Check whether the sequence makes sense, whether the framing changes are intentional, and whether the ending resolves the initial idea. Adjust the plan if the assembled clips reveal a gap.

Prepare narration from a finalized script and an authorized voice. Review pronunciation and delivery using a small sample first. Then check the full narration in the timeline. Our voiceover guide explains those steps.

Review music permissions and speech intelligibility. Add captions that match the accepted narration, then inspect their timing, wording, line breaks, and placement in the final viewing format.

6. Check the export and archive the decisions

Watch and listen to the complete exported file. Verify the crop, ratio, picture quality, audio, captions, transitions, opening, and ending. Look for missing media or accidental draft material. Do not substitute an editor preview for reviewing the delivered file.

Prepare a useful publication title, description, and destination link. Include any required credits or disclosures. Save the final URL after publication alongside the approved script, prompts, model settings, permissions, and export preset.

Download the editable workflow checklist and adapt it to your project. The goal is a process you can repeat and improve, with clear evidence of what was checked and a practical next step when something needs revision.